I’m an architect and urban planner. My professional journey began as a public space designer at a large international consultancy in the Netherlands, where I worked on masterplanning projects for cities across Asia, Africa, and the Middle East. However, I was never interested in designing spaces alone, and my focus shifted to a broader question: how can urban planning better reflect everyday life and community needs?
Over the years, I’ve worked across diverse countries and governance contexts, collaborating with international organisations, cities, and institutions as an expert in public space renewal, adaptation, and reconstruction. I have contributed to projects with UN-Habitat, UITP, Placemaking Europe, and ISOCARP, where I served as a Board Member and led the Urban Planning Advisory Teams (UPAT) programme.
As Creative Director of BLOK 74 in Rotterdam, I develop innovative digital tools for learning and capacity-building, helping diverse stakeholders engage with complex urban challenges in practical and accessible ways. I also lead Placemaking Balkans, a non-profit think tank implementing EU-funded programmes (Interreg and Erasmus+), focused on public space transformation and participatory approaches to urban development.
Alongside my project work, I contribute to the urban design field through leadership and advisory roles on international boards, juries, and professional networks, actively supporting international urban policy dialogue and knowledge development. Since 2024, I have served as a validated expert in integrated urban planning for the URBACT IV Programme of the European Commission, and in 2025 I joined the VNG International pool of experts.
Why mentoring? Because I remember how confusing and overwhelming the early stages of a career can feel. Urban planning is interdisciplinary, political, and often messy. I look forward to supporting mentees in building confidence, sharpening their ideas, and finding their way in this complex field.
Areas of Experience
Sustainable Urbanism
Advanced
Strategic Urban Planning
Advanced
Sustainable Mobility
Advanced
Open Data and Urban Big Data
Intermediate
Urban Regeneration
Expert
Citizen Participation
Expert
Public Space Design
Expert
Tactical Urbanism
Expert
Gender and City
Advanced
Childhood and City
Advanced
International Consulting
Advanced
Mentoring Support Areas
Career clarity & professional direction
Advanced
Niche specialization identification
Expert
Professional pivot & career transition
Advanced
Exploring career paths in urban planning
Expert
International career opportunities
Advanced
Working with international organizations
Advanced
Consulting career development (freelance or firm-based)
Advanced
Entrepreneurship & urban innovation projects
Advanced
Personal positioning & value proposition
Advanced
Personal branding for urban professionals
Advanced
CV & portfolio review
Advanced
Job applications & interview preparation
Intermediate
Emerging niches in urban planning
Advanced
Visibility & thought leadership strategies
Advanced
Professional networking & relationship building
Advanced
Working in Europe: pathways & opportunities
Advanced
Soft landing & professional integration abroad
Advanced
Ratings
(5.0
)
Nada Soliman
Session from 13/03/2026
Vaishali Anavatti
Session from 20/03/2026
Vaishali Anavatti
Session from 12/03/2026
Nada Soliman
My session with Melina was enlightening, offering practical insights that gave me a clearer sense of direction, thanks to her guidance.